Search Marketers Focusing More On Conversion And Revenue, Less On Ranking

About 10% more marketers are paying for higher visibility on Google this year compared to last. They are paying for Google Ads, Local Service Ads, and other programs, according to data released Tuesday. The Moz survey of 1,300 local marketing agencies, small businesses and multi-location companies covers a lot of different topics.

Link: Search Marketers Focusing More On Conversion And Revenue, Less On Ranking
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